Activities for the coming week

In the coming week I am going to try to get some interviews with franchisors and franchisees. With their opinion about the future of franchising I will try to give my readers a broader perspective on franchising. I will also try to get opinions of independent business owners on why they are not in a franchise.

It should be clear by now that I think franchising is the future of retailing. What I haven’t made my mind up about is whether this is a good or a bad thing. On the one hand I am afraid that every shopping centre will look exactly the same on the other hand it will improve continuity of businesses everywhere which is good for creating customer loyalty.